NFL adds BetMGM, PointsBet and WynnBet sports betting deals The two added that the renewal will pave the way for the NFL to innovate on Reddit with new historical highlight offerings and behind-the-scenes access on and off the field, as well as leveraging QR codes directing to NFL Reddit polls within NFL Network shows.Īdvertisers will also have the opportunity to sponsor custom content and align their brand with the NFL, as well as the league’s fans engaging on Reddit.Ĭurrently, Reddit’s NFL communities receive 303 million monthly views thanks to the r/NFL community of 2.1 million members, as well as dedicated communities for all 32 NFL teams that have a cumulative total of more than 3.8 million members. The NFL and Reddit are also promising to ‘double down’ in their third year of working together through more unique opportunities for supporters and advertisers. To date, the most widely viewed AMA, which was hosted by former NFL running back Maurice Jones-Drew in the r/fantasyfootball subreddit, reached an audience of 1.8 million.
The pair, who first collaborated in 2019, will continue to give fans access to exclusive content and ‘Ask Me Anything’ (AMA) sessions on Reddit featuring players, legends and club personnel, as well as opportunities to engage directly with the NFL. The National Football League (NFL) has extended its content partnership with social media platform Reddit ahead of the 2021 season. Brands handed opportunity to sponsor custom content on social media platform.Pair to offer more unique opportunities for fans and advertisers.Reddit’s NFL communities receive 303m monthly views.
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